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Dodge Trucks Banner #719226
Tue Nov 06 2018 08:50 AM
Tue Nov 06 2018 08:50 AM
Joined: Oct 2011
Posts: 537
Mass
Jamie P Offline OP
Petro Enthusiast
Jamie P  Offline OP
Petro Enthusiast
Joined: Oct 2011
Posts: 537
Mass
I found this old canvas Dodge Trucks Banner. Does anyone have knowledge of the age? I was thinking 1950’s but I’m not positive. Any help would be great.
Thank you

10DAB035-297C-4950-819B-D96350DFE4BB.jpeg
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Re: Dodge Trucks Banner [Re: Jamie P] #719252
Wed Nov 07 2018 11:34 AM
Wed Nov 07 2018 11:34 AM
Joined: Jul 2007
Posts: 1,325
Plover, Wisconsin, U.S.A.
J
Jolly-John Offline
Veteran Member
Jolly-John  Offline
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J
Joined: Jul 2007
Posts: 1,325
Plover, Wisconsin, U.S.A.
DODGE started using "Job-Rated" in their truck marketing beginning in approximately 1939. Of course, they ran with the "Job-Rated" slogan for many years after that. Sorry, but I can't be more specific. I don't know if Dodge had other slogans between "Job-Rated" and "Ram Tough". You might want to Google the Dodge Job-Rated slogan to see if you can learn more about when the company stopped using it. John

Last edited by Jolly-John; Wed Nov 07 2018 11:34 AM.
Re: Dodge Trucks Banner [Re: Jamie P] #719275
Thu Nov 08 2018 07:47 AM
Thu Nov 08 2018 07:47 AM
Joined: Oct 2011
Posts: 537
Mass
Jamie P Offline OP
Petro Enthusiast
Jamie P  Offline OP
Petro Enthusiast
Joined: Oct 2011
Posts: 537
Mass
Thanks John

I should have targeted the slogan to date the banner. Didn’t even think of that. But yes looks to be 40’s-50’s as “job rated” meant the salesman matched the truck perfectly to the customers needs.


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