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Posted By: Kabinenroller High Speed Oil Company - Fri Feb 17 2023 12:34 AM
I saw this advertisement from a 1940’s Racine Journal Times newspaper. (Racine, Wisconsin)
I have not heard of this brand before this and wondered if anyone else might know anything about this brand.
Here is a photo of the add:
[Linked Image]

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Posted By: advertologist Re: High Speed Oil Company - Fri Feb 17 2023 01:11 AM
The Hi-Speed service stations was a chain that operated in Michigan and Ohio, owned by the Hickok Oil Company of Toledo, Ohio. The iconic signature design of all Hi-Speed stations was a high white-glazed brick column tower at the front corner of the building, with the words "HI-SPEED" running vertically down. Albion’s Hi-Speed station opened in the summer of 1935, with duo addresses of 302 N. Superior St., or 101 E. Michigan Avenue.

A 1935 advertisement in the Centennial edition of the Albion Evening Recorder stated, "One Stop Ford Neighborhood. Super Hi-Speed Station Offering Complete One Stop Service. Al Smith and Ray Gardner in Charge." The 1937 and 1939 Albion City Directories list Don Pickens (Pickens’s Hi-Speed Service) here, featuring "Super Service, washing, greasing, tires, accessories, batteries." The 1941 Directory lists William D. Slaughter (Slaughter’s Hi-Speed Service) as "leasee," while the 1944 Directory lists Max Richards and Maurice Cuyler as operating the place.

The Pure Oil Company acquired ownership of the Hi-Speed stations in 1945, and eventually renamed the stations as simply "Pure" during the mid-1950s. The 1948 and 1951 Directories list Maurice Culyer as the proprietor; Kenneth Sykes is listed beginning with 1953. The name "Hi-Speed" is gone from the 1955 Directory and just "Syke’s Service" is listed. "Pure Oil Company, 101 E. Michigan Avenue" is added in the 1957 listing. We’ll stop the history there. .. ... cool

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Posted By: Kabinenroller Re: High Speed Oil Company - Fri Feb 17 2023 01:48 AM
Interesting but this “High Speed” was in Wisconsin. The word “High” is spelled with a “gh” unlike the HI-SPEED” on the sign you pictured.
Thank you for the reply.
Jim
Posted By: Speedracer Re: High Speed Oil Company - Sat Feb 18 2023 01:25 PM
I’ve seen a few cool cans from them before….

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